Marketplace Eats Away At Our Clients Branded Clicks


When you hit a certain size conversations about SEO move far, far away from ranking keywords and slinging links towards making real, impactful busi...

A Remarketing Audience Bank Just For You


Targeting and retargeting is probably my favorite topic in digital marketing. Knowing your audience is crucial to success and driving efficient spe...

Turbolinks: Two Add-ons That Make It More Magical


(If you're not sure what Turbolinks is, read the Github repo to get up to speed — it's not just for Ruby on Rails projects too, I've implemented it...

The Non-Coders Quick Guide to Google Ads Scripts


Hi guys, Meg here. Leveraging Google Ads scripts shouldn’t be something that seems super scary, daunting, or intimidating. Sure, they’re sometimes ...

A Few Things To Look Out For When Hiring An Internal SEM Manager


When hiring a search manager, it’s good to know they can be trusted to balance your budget and also push the media to perform at its highest level....

Pros (and Cons) of Google Smart Shopping After Running Them For A Few Months


Hey guys, It’s Meg here. And listen up, folks, because I’m about to make an important proclamation about a topic near and dear to me. Admittedly, I...

The Lazy Marketers Guide To YouTube Advertising


Hey guys, Meg here! And today, let's talk about YouTube. Everyone’s favorite place for cats, makeup tutorials, vlogs, goofs, and generally anything...

Why Is The SEO Agency You Fired Threatening To Pull Your Links & Destroy Your Rankings?


The fact this conversation is actually happening means you made a fundamental mistake in the beginning. You never asked how your agency was actuall...

What Your Search Agency Isn't Telling You


If only every conversation with SEO firms went this way. With the honesty and bluntness that every business owner deserves but doesn’t receive. You...

(🎙Audio) Early August thoughts on Google’s recent Y.M.Y.L algorithm update


Links mentioned in this audio clip: Marie Haynes August 1, 2018 Update Blog PostQuality Raters GuidelinesTranscriptionG'day guys. I thought I would...

Thoughts On The New Top Level Domains


I've registered hundreds of domains over the past couple of years, most of which haven't returned a profit. This seems to be true amongst almost al...

Some Thoughts On Micro-Site Acquisitions


Consider this. On the black/grey market, you can purchase links that will move you up the rankings for anywhere between $10 to $100 per month. Some...